About Us

Lukas Partners has spent more than 50 years building trusted, long-term partnerships through strategic communication and smart media relations. In May 2025, we joined forces with Hurrdat to bring clients everything they need to build a brand — award-winning PR expertise and a full suite of integrated marketing, media, and entertainment services in Omaha, Nebraska.

Your Full-Service PR Agency

We don’t just secure headlines for you—we become a versatile extension of your team. When you work with us, you’ll get tailored PR strategies for every need.

Strategic PR planning & consultation

Media relations & media training

Internal communications

Content creation

Crisis communication management

Brand reputation management

Social media strategy

Fund development

Event management

Marketing & PR

Meet The Team

No other PR firm in the region can match our breadth or depth of experience. Since 1973, our public relations and fund development experts have connected brands to audiences.

Joan Lukas

Joan
Lukas, M.A.

Vice President

Kevin Schuster

Kevin
Schuster

Senior Strategist

Kristen Crawford

Kristen
Crawford

Senior Strategist

Abby McLaughlin

Abigail
McLaughlin

Senior Strategist

Support Team

Mike May, APR

Of Counsel

Caroline Gran

Senior Account Executive – PR

Rick Huetson

Project Manager

Meet Our Parent Company

Hurrdat is a Nebraska-based media, marketing, and entertainment company offering everything from marketing strategy and podcast production to creative branding and sports coverage. As part of the Hurrdat family, our clients have unlimited ways to tell stories and reach the right people—all under one roof.

Partnerships Built to Last

From local nonprofits to national brands, we take care of clients across the region in nearly every industry. Many have chosen us for decades because we invest in relationships and deliver results that keep earning your trust.

FNTS Logo

9

Years

Creighton University Logo

12

Years

Outlook Nebraska Logo

18

Years

Scooters Coffee Logo

19

Years

USCellular Logo

23

Years

Tenaska Logo

34

Years

Nebraska’s Most Awarded PR Firm

With over 100 Public Relations Society of America awards and 12 consecutive Best of Omaha wins, our work doesn’t just stand out — it stands the test of time.

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Industries We Serve

We understand the nuances of your field and tailor every strategy to fit.

Corporations

Education

Finance

Food & Beverage

Franchises

Government

Medical & Healthcare

Small Businesses

Sports

Technology

Let’s Work Together

Need a communications team that’s responsive, strategic, and invested in your success? Let us become your personal PR department today!